How Plastics Became a Modern Curse

The Modern Midas Touch

For its Clean Seas campaign, the UN Environment group has transformed the cautionary King Midas fable into a timely tale of woe involving plastic and the health threat it poses for the environment, animals and mankind.

Using cool colors, mesmerizing animation and hard-hitting facts, this 9-minute video nicely presents the problems attributed to plastic pollution.

The script mirrors the messaging of the Coast is Clear blogs we’ve been churning out for our loyal readers. Plastic Pollution: How Humans are Turning the World into Plastic is an eye-opening production we think you’ll enjoy.

The bottom line: “Modern life would be impossible without plastic – but we have long since lost control over our invention.”

Give it a watch please.

Keeping our coast clear
#coastwithapurpose